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Fundraising For Green Energy

What do the World Rally Championship, Vintage Bentleys and Toyota FT60 racing cars have ​in common? They all use carbon-neutral fuel produced by our client, Berlin-based P1 Fuels.

Published by
Pragmatic Policy Group LLC

Independent economic research & policy analysis.

Commissioned by
GrowSF

Civic advocacy for San Francisco’s future.

P1 Fuel For Change
Contents
Key findings at a glance
  • PPG’s broader fundraising advisory approach combines financial modeling, investor materials, data-room preparation and connections across venture capital, private equity and other funding sources.
  • P1’s fuels were also demonstrated in Vintage Bentleys and Toyota Formula Regional racing cars, showing potential across both historic and modern vehicles.
  • P1 Fuels developed fossil-free hydrocarbon fuel combining synthetic and bio-fuel components for use in existing combustion engines.
  • The FIA appointed P1 as the exclusive sustainable-fuel provider for the World Rally Championship under an initial three-year agreement beginning in 2022.
  • The WRC became the first FIA World Championship to adopt 100% fossil-free fuel, providing a high-performance proving ground for the technology.
  • PPG helped P1 model the value of government subsidies and develop the strategic pathway for its global expansion.

Key findings at a glance

  • PPG’s broader fundraising advisory approach combines financial modeling, investor materials, data-room preparation and connections across venture capital, private equity and other funding sources.
  • P1’s fuels were also demonstrated in Vintage Bentleys and Toyota Formula Regional racing cars, showing potential across both historic and modern vehicles.
  • P1 Fuels developed fossil-free hydrocarbon fuel combining synthetic and bio-fuel components for use in existing combustion engines.
  • The FIA appointed P1 as the exclusive sustainable-fuel provider for the World Rally Championship under an initial three-year agreement beginning in 2022.
  • The WRC became the first FIA World Championship to adopt 100% fossil-free fuel, providing a high-performance proving ground for the technology.
  • PPG helped P1 model the value of government subsidies and develop the strategic pathway for its global expansion.

Six Channels Of Impact

How Capital, Policy and Commercial Validation Support Clean-Fuel Scale

P1 Fuels needed capital and policy support to scale production of its drop-in, fossil-free fuel. PPG’s modeling of government subsidies, combined with commercial validation in elite motorsport, helped build the case for investors and governments.

100%

Fossil-free fuel used across the World Rally Championship, supplied exclusively by P1

3 Years

Initial term of P1’s exclusive WRC fuel-supply agreement, from 2022

4 Years

Of research and development behind P1’s fossil-free fuel

1.3B

Combustion cars already on the road that P1’s drop-in fuel could help decarbonize

16M litres

P1’s annual fuel production capacity

80%

Lower greenhouse gas emissions than conventional fossil fuel

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